Case overview
A launch campaign for Fashiola, an online platform partnering with over 100 shops, designed to showcase the breadth of products available in one place. Through a brand film, we positioned Fashiola as the go-to destination for online shopping, combining clear storytelling with visual appeal.

Challenge
How do you quickly communicate the value of a new online marketplace with hundreds of options? Fashiola needed a visual narrative that made it easy for users to understand the platform’s breadth while appealing to a modern, style-conscious audience.

Outcome
Strengthened Fashiola’s positioning as a one-stop online shopping destination
Successfully launched Fashiola with a clear and engaging brand narrative

Brand film — full length

Solution
We developed a launch film concept that translated Fashiola’s extensive product offering into a compelling, cohesive visual story. By creating a narrative that highlighted the variety of categories and simplified discovery, we made the platform approachable, aspirational, and easy to navigate in users’ minds.

Deliverables
Brand film — highlighting multiple product categories

Brand film – Social media 15 sek

Created at Passion lab
2019

For inquiries, please contact:

lisa.hageby@gmail.com
LinkedIn

© 2026